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Sunday, November 28, 2010

HTC 7 Trophy Review: Achievement Unlocked

It truly is a catchy name, but the Trophy is – so to speak – the consolation prize in the HTC Windows Phone 7 lineup. It’s not the big guy in the family nor is it the smartest. The Trophy is a middle-of-the-roader, the mass market choice. It’s the first HTC-made Windows Phone 7 device we’re reviewing and we guess it’s up to them to prove there’s no such thing as an ex PocketPC maker.

Windows Phone 7 is about sky-high hardware standards and Microsoft is not really encouraging out-of-the-box thinking. What does this mean for the HTC 7 Trophy? Well, believe it or not, this here Trophy has come onto the scene to bring the one thing that Windows Phone 7 is obviously short of – device personality.

Don’t get us wrong, WP7 is a great looking OS – and one that will only be getting better in terms of usability – but Microsoft-imposed uniformity is making it hard for manufacturers to set their products apart. They are trying to make up for that with better screens or free apps, but they still haven’t hit on a winning formula yet.

The HTC 7 Trophy will do its best to be the WP7 phone that stands out from the crowd. Since Microsoft forbids any customization, HTC took a different approach to giving the OS some individuality. Instead of offering free apps from the Marketplace, HTC have built their own – available to download for free off the HTC Hub. And the hub itself is a pinch of Sense UI sprinkled on Windows Phone 7, with some awesome exclusive apps.

Read full review here

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